PLANET HOME SUMMIT 2019
Brand Design, Art Direction, Production Design
Planet Home is an environmental tech startup focused on connecting people with organizations advancing planetary health. I designed the brand identity for its three-day flagship music festival and conference at the Palace of Fine Arts, spanning digital, print, and physical experiential touchpoints.
In designing the logo for this event, we knew early on that we wanted to represent the globe in a way that represented how connected the planet was. Below are a few concepts I explored including some pencil sketches and more fleshed out vectorized ideas.
I also built a brand guide for the event to ensure consistency in how the brand system was applied throughout all marketing and in-person materials. I set rules from everything from color palette to typography usage to photography. Below are af rew
